Social Media Strategy
We want you to successfully harness the power of social channels and have a common thread in your digital presence. That's why we help you set a social media strategy that builds on your business goals, and drives engagement.
Boka möteHow we help you create a clear social media strategy
- Target audience and competitor analysis
Who are you trying to reach, what questions do you want to answer and how will you communicate the value you create in social channels? How can we learn from competitors and claim your position digitally? This is what we will do together in a workshop.
- Social Media Strategy & Content Plan
We develop a comprehensive strategy for your social channels with content themes for each channel as well as purpose, goals and frequency. We focus on building brand and being knowledge-generous to build Thought Leadership.
- Measure the right KPI:s
We produce comprehensive metrics to be able to follow your efforts in social channels. There are an incredible number of metrics out there, but our goal is to help you measure the ones that actually matters.

Use the full potential of your social channels
Our digital strategists help you develop a clear strategy for your presence in social channels. There is huge potential for companies that use social media in the right way. We will analyze your target audience, your tonality, your competitors and how you want to be perceived in your digital channels. Of course, we will also start from your business goals because the long-term goal is to contribute to sales through your digital presence.
We have broad experience in setting social media strategies that drive both engagement and sales over the long term. We can contribute with expert knowledge, help you with ideas and inspiration, be your advisor and coach, and help you develop a strategy that creates a common thread in your digital communication while contributing to your growth goals.
“We wanted to reach out more widely among our members and we wanted to use digital channels in a more optimal way. To succeed in this, Smarkify has helped us first analyze and understand our target audience in depth. It has been incredibly valuable to our communication.”
Read the full case study